Mother's Night 2009

World Population Foundation’s initiative titled Safe Motherhood: “Saving the Soul Bearers” was launched in Islamabad on the eve of International Mothers’ Day, in the form of “Mother's Night 2008”. It revolved around the social and behavioral aspects of Safe Motherhood issues. The purpose of the campaign was to raise awareness among masses on Safe Motherhood and advocate for policy reforms for an environment where every pregnancy is planned and safe.

In 2009 World Population Foundation celebrated Mothers’ Night in 11 countries across the globe. In Pakistan, WPF joined hands with National Trust for Population Welfare (NATPOW) to further the cause of “Safe Motherhood”.

A week prior to Mother's Night 2009, WPF and NATPOW organized a string of provincial level consultations in collaboration with local partners to draw recommendations from all four corners of the country. This process culminated into the creation of “Call to Action”, which served as the guiding document for this campaign for year 2009-2010. On the other hand mass media was also mobilized nation-wide in a bid to sensitize people belonging to all walks of life about the collective role that we can play to prevent maternal deaths in our country.

To view Mothers' Night report 2009, click here